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Cross-channel, summer campaign for Vistaprint.
“Summer Memories” was a cross-channel marketing campaign for Vistaprint’s photo products, aimed at inspiring customers to turn their summer photos into personalized items like canvas prints, photo books, acrylic prints, and mugs.
The Challenge
Create a cohesive, engaging look and feel across email and landing page that encouraged customers to capture their summer moments and apply them to our range of photo products, while staying true to Vistaprint’s brand.
The Solution
I designed both the email and landing page with a consistent, summer-inspired aesthetic using fresh colours and family photography. The goal was to evoke warmth, nostalgia, and creativity, making it easy for customers to imagine their own photos on our products.
The Challenge
Create a cohesive, engaging look and feel across email and landing page that encouraged customers to capture their summer moments and apply them to our range of photo products, while staying true to Vistaprint’s brand.
The Solution
I designed both the email and landing page with a consistent, summer-inspired aesthetic using fresh colours and family photography. The goal was to evoke warmth, nostalgia, and creativity, making it easy for customers to imagine their own photos on our products.
