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Hi, I'm a designer from Belfast, Northern Ireland, now living in sunny Valencia, Spain. I've been in Spain for 15 years, 12 of those in Barcelona and the last 3 enjoying life by the coast in Valencia.
As a former designer for Autotrader, Vistaprint and Plytix, I have more than 15 years of experience in the design industry. I've also had the opportunity to work for some amazing brands through my in house work like The Kings Trust and Liverpool FC. Throughout my career, I have been passionate about helping companies strengthen their visual identity and push creative boundaries. Whether I am shaping brand systems, refining user experiences, or leading design teams, I bring both strategic insight and hands-on expertise to every project.
Alongside my in-house roles, I also work as a freelance designer. Freelancing has always been a steady and important part of what I do. It helps me stay current with trends, explore different creative challenges, and collaborate with clients across a mix of industries. It keeps my creativity sharp and gives me the space to keep learning and evolving as a designer.
I’ve been designing for over 15 years, learning and growing through a bunch of different roles along the way.
I spent over 13 years at Vista, starting out as a Graphic Designer and working my way up to Senior Graphic Designer and then Art Director. Those years taught me a lot about digital marketing, UI design, storytelling, and creative direction, and really shaped how I approach design with purpose and impact.
I’ve spent years working with freelance clients of all kinds, and I like to keep things straightforward and collaborative.
I start by getting to know what you’re about and what you want to achieve, then we work together to find the best way to bring your ideas to life. I’m pretty flexible, I take on freelance projects when I have space in my schedule, so if it feels like a good fit, let’s chat and see what we can create.
See what past collaborators have to say, and visit my LinkedIn for more testimonials.
I've been fortunate to work and collaborate with a range of innovative brands, organisations, and entrepreneurs throughout my career.