At Vistaprint, I designed a seasonal campaign called Sweet Summer, focused on photo gifts like canvases, mugs, and cushions, all inspired by warm, joyful moments.

‍

The Challenge

We wanted to create a summer campaign that felt fun and emotionally resonant, while showcasing a wide range of personalised photo products in a way that would connect with everyday families.

‍

The Solution

The first version used a playful pink and blue palette with family-focused imagery to capture a nostalgic summer vibe. I later refreshed the look with new colours and scenes, keeping it fun and full of personality. All visuals were designed to stay consistent across email and web.