Logo & Visual Identity for Gift Alchemy

Logo Design
Visual Identity
Gift Alchemy is a Barcelona-based startup that creates personalised, curated and meaningful gifting experiences.

The Challenge
They needed a brand that felt warm, thoughtful, and curated. It had to strike a balance between elegance and a handmade, personal touch to stand out in a busy lifestyle market.

The Solution
I designed a visual direction that feels curated, passionate, and aligned with their values. From there, I designed a full identity system including a logo, colour palette, typography, patterns, wax stamps, packaging, and website concepts.

Everything was crafted to feel consistent and emotionally resonant. The final result brings their vision to life and sets the tone for a brand built on care, connection, and craft.